Photo: Video screenshot/Zack Hurth
  /  11.30.2021

Duke Deuce is on a roll. Back in February, the Memphis star delivered Duke Nukem, a 14-track body of work that saw additional appearances from A$AP Ferg, Offset, Young Dolph, Foogiano, Lil Keed, and Latto. Since then, we’ve seen Duke deliver a show-stealing feature for Isaiah Rashad’s The House Is Burning standout “Lay Wit Ya” and — most recently — the singles “WTF!” and “The Hype,” giving hope that a new project is somewhere in the works.

Yesterday (Nov. 29), Duke Deuce dropped some new heat titled “I Ain’t Worried Bout It,” which sees him defiant in the midst of what he feels is disrespect toward his craft, his position in the streets, and Memphis culture as a whole:

“They know what the fuck it is when I ad-lib, I can barely get a feature but they knowin’ what it is, they gon’ say a nigga trippin’ but I need a better deal, strapped up, sacked up, I done got my racks up, stack up, act tough, make my gangstas act up, tell them boys don’t beef wit’ folk, shit can get real sinister, who said niggas ain’t crunk no mo’, tell lil’ bra, ‘don’t speak for us…’”

The accompanying clip for “I Ain’t Worried Bout It” comes courtesy of Zach Hurth and keeps things straight to the point with shots of Duke and his crew breaking out serious dance moves, vibing to the music, and riding through the streets in an enjoy of high-end cars.

During a recent sit-down for REVOLT’s “Off Top” series, Duke Deuce doubled down on what makes Bluff City one of the country’s most important:

“Memphis been doing this shit since the ‘80s. Before crunk, we called it buck … I seen the little interview — it was Scrappy at ‘The Breakfast Club,’ and he said it was hype at first. It wasn’t hype — shit was buck… Look at Memphis, give us our flowers.”

Press play on “I Ain’t Worried Bout It” below.


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