PartyNextDoor is an elusive character. So, when his album, PARTYMOBILE, arrived tonight (March 27), heads took notice. This is the latest album release from the OVO Sound artist since 2016’s PartyNextDoor 3.
This time around, the Toronto-based artist dropped the track “The News” initially, and enlisted help from Drake and Bad Bunny on “Loyal,” which has been bubbling on radio for the past few weeks. We haven’t gotten new music from PND since 2017’s Colours 2 and Seven Days, so we’re here for this. To up the ante, the star even brought along the even more elusive Rihanna for “Believe It.” The year 2020 has already been a wild one. So, a new single from these two is sorely needed.
PartyNextDoor is an artist that has the versatility to flow over different types of vibes. PARTYMOBILE has some reggaeton, future bass, and trap influences, as well as other genres that appeal to his global fanbase that reflects his international roots.
The slow jam “Split Decision” arrived in late February and has already racked up over a million plays. It is a haunting and melodic song full of emotion that deals with cheating in a relationship and the toll his lifestyle can take on his love life.
In a clever marketing stunt earlier this week, the artist tweeted a mobile number fans could text to receive snippets of songs from the album ahead of Friday’s release. It included previews of the tracks “Eye On It,” “Nothing Less,” and “Turn Up.”
Not waiting til Friday... text me to hear new music 310-496-8812 #PARTYNEXTWEEK— PARTYNEXTDOOR (@partynextdoor) March 22, 2020
The United States/Canadian border might be on lockdown because of all of the Coronavirus chaos that’s continuing to spread throughout not just North America, but the majority of the world. But, thankfully PND, as well as his amazing music, transcends all types of boundaries.
Check out the star’s brand new PARTYMOBILE album below.