Another wave of farewells to Twitter has been set in motion after Elon Musk announced yet another change to the social platform. The tech CEO purchased the app in a massive $44 billion deal in October 2022. With less than a year under his belt, he has managed to roll out a series of changes that have left users perplexed and wanting to ditch the platform altogether.
His latest move has nothing to do with a new feature but rather the look of the microblogging site. Since its 2006 introduction to the online space, Twitter has been recognized for its unique shade of blue and its bird logo. Musk, however, is ditching the tried-and-true theme. “And soon we shall bid adieu to the Twitter brand and, gradually, all the birds,” he tweeted just before midnight on Saturday (July 22). He also clued users in on his plan to switch over to black and to implement an “X” in the bird’s place. He claimed the change would “embody the imperfections in us all that make us unique.”
— Elon Musk (@elonmusk) July 23, 2023
Today (July 23), he disclosed that X.com, an online bank he co-founded in 2009, now redirects clicks back to Twitter. The bank merged with Confinity in 2000 to form PayPal; Musk regained ownership of the domain in 2017, according to Forbes. Now, it is only a matter of time before tweets simply become x’s when the rebrand goes live sometime today.
Under his leadership, Musk ditched the legacy verification process and implemented a monthly subscription for the check mark icon (Twitter Blue), laid off more than 6,000 staff members, including the co-founders of his newly formed rival Spill, and felt the heat from countless glitches and widespread outages of the platform.
In May, the Tesla founder revealed that he had chosen Linda Yaccarino as his successor. “My role will transition to being executive chair and CTO, overseeing product, software, and system operators,” he said in his announcement. At that time, he also introduced “X” as the new company name. Yaccarino, a former NBCUniversal marketing executive, assumed the CEO role at the top of June.
YOU MIGHT ALSO LIKE
Below, our gift guide highlights some of our favorite Walmart finds for anyone in need of a home refresh.
“REVOLT Black News” correspondent Kennedy Rue counts down the top five moments from the 2023 Billboard Music Awards, including surprising wins, historic firsts, and dope performances. Sponsored by Amazon.
On Oct. 10, Walmart unveiled a brand new, state of the art creative studio on the campus of Central State University.
The Walmart HBCU Black & Unlimited Tour made its final stop at Mississippi Valley State University (MVSU) and left a lasting impact on students and alumni alike.
After unveiling their state of the art creative studio on the campus of Central State University, Walmart brought the HBCU Black & Unlimited Tour to Virginia State University (VSU) on Oct. 13.
Walmart HBCU Black & Unlimited Tour brings attention and wisdom to North Carolina Central University
On Oct. 17, Walmart brought the third stop of the HBCU Black & Unlimited Tour to North Carolina Central University (NCCU).
In October, Walmart unveiled a brand new, state of the art creative studio on the campus of Central State University. The HBCU located in Wilberforce, OH was the first stop on Walmart’s Black and Unlimited HBCU Tour.
In this new episode of ‘Bet on Black,’ food and beverage take center stage as aspiring Black entrepreneurs from It’s Seasoned, Black Farmer Box, and Moors Brewing Co. present their business ideas to judges with mentorship from Melissa Butler. Watch here!
Groovey Lew on hip hop style, Johnell Young's industry secrets, BGS salon's wig mastery and more | 'Black Girl Stuff'
Fashion King Groovey Lew on masterminding hip-hop’s most iconic looks. Actor Johnell Young reveals the secret to breaking into the entertainment industry. Celebrity hairstylist Dontay Savoy and got2B ambassador Tokyo Stylez are in the BGS Salon with the perfect wig install. Plus, comedian Lauren Knight performs.
REVOLT is continuing its impactful partnership with Walmart by teaming up to showcase Black creatives at HBCUs all-across America. The panel consisted of three experienced, accomplished Black HBCU alumni: Actor and media personality Terrence J, entertainment attorney John T. Rose, and actress and “REVOLT Black News” correspondent Kennedy-Rue McCullough.
The health of a community can often be traced to the health of the environment that surrounds it. In Atlanta, a woman named Dr. Jaqueline Echols has dedicated her life to helping ensure that people in economically underserved communities have clean rivers – for better health and for the joy of outdoor recreational space.
On this all-new episode of “On In 5,” multitalented Nigerian artist Pheelz opens up about waiting for his opportunity to fully express himself through music, his inspirations and emotions, and the musical icons he grew up admiring. Watch!
Kareem Cook talks growing up in The Bronx, studying at Duke & networking | 'The Blackprint with Detavio Samuels'
On this all-new episode of “The Blackprint with Detavio Samuels,” the host and REVOLT CEO sits down with Kareem Cook. Throughout the introspective episode, Cook talks growing up in The Bronx, studying at Duke and being nervous to be in the South at the time, network vs. education, taking advantage of your opportunities, and connecting with Debbie Allen. Watch!
Tiffany Haddish on therapy, wild fan interactions & the upcoming 'Haunted Mansion' movie | 'The Jason Lee Show'
On this all-new episode of “The Jason Lee Show,” the one and only Tiffany Haddish sits for a must-watch conversation about wild interactions with fans, her new movie ‘Haunted Mansion,’ bringing her therapist on dates, and being present. Watch the hilarious interview here.
For this all-new episode of “On In 5,” singer-songwriter BNXN discusses his journey from IT to music, finding his voice and originality, linking up with Wizkid for their hits “Mood” and “Many Ways,” and what fans can expect from him this year — including a new album. Watch the full episode here!
In this exclusive interview, DDG opens up about his fashion inspiration, what drew him to girlfriend Halle Bailey, dealing with negative opinions about his relationship, and more. Read up!