Ludacris is celebrating season three of his hit animated Netflix series, “Karma’s World.” The rapper-turned-actor joined forces with Mattel to launch a new toy line promoting his show. He told Billboard, “Mattel was so outstanding with their pitch compared to the other toy brands. Mattel blew us away with their presentation and one of the things that took us over the top was they hired someone specifically for Black hair.”
The collection is available on Amazon, and at Target and Walmart. “Myself, Mattel, and our resources took so much of our time getting the absolute most authentic feel and look of the hair with premium quality,” Ludacris says of the doll’s signature tresses. “Even the hair roots are top-notch. When you touch the hair and texture, it will blow you away because of the quality developments within the hair fibers.”
“Karma’s World” champions diversity, inclusion, and representation in media, unlike “back in the day,” the rapper explains. “The more diversity and inclusivity I can see across onscreen, the happier I’ll be — because it’s part of the reason I wanted to create the show. ‘Karma’s World’ has provided an opportunity to become mainstream in the way certain shows paved the way for me. I’m very happy that we’re seeing more of us onscreen.”
The “Karma’s World” universe is expanding thanks to the release of the toy collection, the “Daddy and Me and the Rhyme to Be” picture book, “The Great Shine-A-Thon Showcase” chapter book, and the Karma’s World soundtrack. Ludacris said, “We’re on season three, and if everybody continues to love the show, what’s next could possibly be a season four. KidNation is in the beta phase, but we’re branching out and progressing, so look for more exciting things from KidNation as well.”
Ludacris is gearing up to release more “Karma’s World” merchandise leading up to the holiday season. Plus, he’s behind an online platform providing wholesome music and video content for children called KidNation.
YOU MIGHT ALSO LIKE
Below, our gift guide highlights some of our favorite Walmart finds for anyone in need of a home refresh.
“REVOLT Black News” correspondent Kennedy Rue counts down the top five moments from the 2023 Billboard Music Awards, including surprising wins, historic firsts, and dope performances. Sponsored by Amazon.
In this new episode of ‘Bet on Black,’ food and beverage take center stage as aspiring Black entrepreneurs from It’s Seasoned, Black Farmer Box, and Moors Brewing Co. present their business ideas to judges with mentorship from Melissa Butler. Watch here!
On Oct. 10, Walmart unveiled a brand new, state of the art creative studio on the campus of Central State University.
The Walmart HBCU Black & Unlimited Tour made its final stop at Mississippi Valley State University (MVSU) and left a lasting impact on students and alumni alike.
After unveiling their state of the art creative studio on the campus of Central State University, Walmart brought the HBCU Black & Unlimited Tour to Virginia State University (VSU) on Oct. 13.
Walmart HBCU Black & Unlimited Tour brings attention and wisdom to North Carolina Central University
On Oct. 17, Walmart brought the third stop of the HBCU Black & Unlimited Tour to North Carolina Central University (NCCU).
REVOLT is continuing its impactful partnership with Walmart by teaming up to showcase Black creatives at HBCUs all-across America. The panel consisted of three experienced, accomplished Black HBCU alumni: Actor and media personality Terrence J, entertainment attorney John T. Rose, and actress and “REVOLT Black News” correspondent Kennedy-Rue McCullough.
The health of a community can often be traced to the health of the environment that surrounds it. In Atlanta, a woman named Dr. Jaqueline Echols has dedicated her life to helping ensure that people in economically underserved communities have clean rivers – for better health and for the joy of outdoor recreational space.
Take a look inside the Makers Studio presented by Walmart at REVOLT WORLD, a space where Black creators could hone in on their brand and see it come to life.
Fly Guy DC taps in with REVOLT WORLD attendees to learn what the Opportunity Center, presented by Walmart, means to them and their futures.
In the season finale of “Bet on Black,” special guest judge Ray J joins as the finalists take the main stage to show they have what it takes to win the $200,000 grand prize; Melissa Butler and Eunique Jones Gibson mentor. Presented by Target.
In October, Walmart unveiled a brand new, state of the art creative studio on the campus of Central State University. The HBCU located in Wilberforce, OH was the first stop on Walmart’s Black and Unlimited HBCU Tour.
In this exclusive interview, DDG opens up about his fashion inspiration, what drew him to girlfriend Halle Bailey, dealing with negative opinions about his relationship, and more. Read up!
Here’s a list of rappers who are named after food. Enjoy — or shall we say, “Bon appetit”?