/  05.26.2020


Last December, Rotimi delivered his latest EP The Beauty of Becoming, which saw seven tracks from the actor-artist and features from Akon, Afro B, and Wale. Over the weekend, the Wale-assisted cut, titled “In My Bed,” came to life through a beautiful, animated visual that was created in light of the current crisis the world is currently facing. This was further explained via a message within the clip:

“Rotimi was scheduled to shoot the video for his hit single “In My Bed” but the shoot was canceled due to the pandemic and fast spread of COVID-19. During this time we recognized that so many creatives were out of work due to the shelter in place laws that were put into effect to slow the spread of the virus. Rotimi and his team in partnership with EMPIRE set out to hire animators to put together a video for the song. We found 37 of the best animators from 24 cities across 5 different continents and they collaborated to bring this animated video to life…”

The video shows various versions of the collaborators, who find vivid ways of bringing the song’s subject matter to the screen over dance-worthy vibes created by the song’s producer, Harmony Samuels:

“Tell me what you want, I got repeat, tell me what you need, I go knee deep, yeah/

When I fall in love, I go deep, deep in, you could copy that like a CC it CC, yeah/

You look like you need prop up, come get this vibe, I mean deep power, proper/

Be ready to touch, when I reach it, yeah, I go eat it, I no vegan, yeah…/”

Enjoy “In My Bed” below. Those who watch the clip to the end will see a thank you from Rotimi to the various creatives, as well as a list of their names for all who want to check out their work.

YOU MIGHT ALSO LIKE

YOU MIGHT ALSO LIKE

View More

YOU MIGHT ALSO LIKE

YOU MIGHT ALSO LIKE

View More

Trending

King Combs vs. Pardison Fontaine (Semi-Finals) | ‘The Crew League’ (S2, Ep. 6)

In the most dramatic Crew League game yet, King Combs and The CYN Mob battle against Pardison Fontaine ...
  /  07.09.2021

How to establish business credit | 'Maconomics'

In an all-new “Maconomics,” host Ross Mac dives into the steps one must take if ...
  /  05.23.2022

For Nike, the past, present and future are female

Nike’s formidable history makes it a championed sports brand and cultural centerpiece — especially where ...
  /  05.19.2022

Honoring Slutty Vegan founder and CEO Pinky Cole as our revolutionary of the week

Pinky Cole is the founder and CEO of Slutty Vegan, a plant-based burger restaurant chain ...
  /  05.20.2022
View More