Watch the mysterious 'Kill Jay-Z' trailer for '4:44'

  /  06.28.2017

Jay-Z’s new album 4:44 is only days away from its June 30 release date, and while we have our ideas on what it might sound and look like, we still don’t know much. But Jay has given another nibble of info.

Will ‘4:44’ be Jay-Z’s most thoughtful album since ‘The Blueprint’?

Late Tuesday (June 28) night, Tidal released a trailer called “Kill JAY-Z.” In the 30-second clip, a seemingly afraid young man is running in slow motion. As the camera pans out, his black t-shirt is revealed to say “STAY BLACK.” While a cinematic instrumental plays in the background, we don’t hear any vocals from Jay.

What we know so far: the album will have a visual component starring Danny Glover, Mahershala Ali and Lupita Nyong’o, with the likes of actor/activist Jesse Williams, Ron Perlman, Edi Gathegi, Kwame Boateng, and Emile Hirsch wearing prisoner uniforms. The only vocals we’ve heard so far are from “Adnis,” a song named after Jay-Z’s late father Adnis Reeves. And rumor has it that veteran producer No I.D. is producing the entire album.

A history of JAY-Z’s strained relationship with his father, as told through lyrics

On Thursday night, Sprint stores around the country will host listening experiences for 4:44 before it drops on Friday (presumably at midnight) exclusively on Tidal. Only then will we see how everything comes together.

Rumor Report | Jay Z announces new album ‘4:44’

YOU MIGHT ALSO LIKE

YOU MIGHT ALSO LIKE

View More

YOU MIGHT ALSO LIKE

YOU MIGHT ALSO LIKE

View More

Trending

2022 sneaker release roundup | 'Rate 'Em'

For the season two finale, “Rate ‘Em” hosts Legendary Lade and Ashley Hall get together ...
  /  12.30.2022

Keke Palmer is using her KeyTV platform to give back and showcase talented Black creators

In this exclusive REVOLT interview, Keke Palmer talks KeyTV, refusing to be pigeonholed, her new ...
  /  01.19.2023

REVOLT teams up with Jason Lee for new uncut and candid talk show

The media mogul will be hosting “The Jason Lee Show,” premiering on REVOLT today (Jan. 17).
  /  01.17.2023

50 Cent reveals Dr. Dre didn't want "21 Questions" on his debut album

50 Cent said on “Big Boy’s Neighborhood” that Dr. Dre wanted “21 Questions” featuring the ...
  /  01.17.2023
View More