A career year for Big Sean has continued with more G.O.O.D. news: his fourth studio album I Decided. has been certified gold by the Recording Industry Association of America (RIAA) this week, less than three months after its relesae.
Selling and streaming 500,000 album equivalent units so soon is a big accomplishment for Big Sean. In part, the album’s success is a reflection of a strong campaign. Sean had late-night performances on “Ellen” and “The Tonight Show Starring Jimmy Fallon” leading up to its early February release, and had pop-up stores around the country with limited edition merch. He has also been on the road to support the album with the I Decided. Tour. He recently received the Key to the City of Detroit as well.
But along with his campaign, Sean has also consistently been stepping up his bars in recent years – and that respect is finally paying off. He broke through with his 2015 album Dark Sky Paradise, and performances like his rhymes on “No More Interviews” have converted previous naysayers.
His growth is further established on I Decided., a concept album that sees an older version of Big Sean guiding a younger version through life. It features guest appearances by Eminem, Migos, Jeremih, The-Dream and his Twenty88 groupmate Jhene Aiko. The album debuted at no. 1 on the Billboard 200 when it dropped in early February, with 151,000 album equivalent units.
Sean has also seen new success with I Decided. singles “Moves” and “Bounce Back.” “Bounce Back” has been certified as double platinum with two million digital copies, and peaked at no. 6 on the Billboard 100, making it his highest-charting single to date. “Moves was also certified gold.
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