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Kid Cudi and Adidas announce partnership

The collection will debut later this year.

"The Tonight Show" // NBC

Throughout Rolling Loud's grounds this weekend, fans spotted cryptic posters of a feminine half-head encrusted with a burning moon insignia. Many speculated, but there is a G.O.O.D. explanation behind the signs.

Kid Cudi and Adidas have officially announced a new partnership. Adidas x Kid Cudi is expected to feature footwear and apparel and will drop later this year. Fans can visit to sign up for notifications about the collab.

Cudi confirmed the collab with a tweet on Sunday (May 12).

Last year, Cudi teamed up with Adidas and Foot Locker to debut their TRESC Run sneaker as a part of the Asterisk Collective. The collective was created to empowered creatives to impact communities all over the world positively. The Adidas x Kid Cudi partnership will also serve as a space to share the positive impact that creativity can have on mental wellness through music, art and design.

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