While we may not know every single personal detail about DJ Khaled’s life, one thing we do know for sure is that Khaled is a natural-born hustler. From his chart-topping hits to his multi-millionaire empire We The Best music label, Khaled is living proof that dreams do come true. With his growing social media fan base thanks to his unforgettable viral catch phrase “Another One” and his numerous Snapchats detailing his keys to success, Khaled has proven hard work truly pays off.
However, Khaled was no overnight success. He's put in over 10 years of hard work into the music business with his many side hustles of being a radio personality, producer, author, and record label executive. Here’s how DJ Khaled’s rise to success can teach us a thing or two about hustling.
Act on the certain desires placed on your heart. In an interview with The Miami New Times, Khaled said he knew early on that music was what he was born to do. He told the publication, "I feel like it's the most unbelievable story because I am the definition of 'hard work pays off.' I knew when I was a kid this is what I wanted to do, and there’s nothing else I wanted to do more.” Khaled never lost sight of his goal. With nine studio albums produced and one on the way, Khaled has made a serious mark in the hip-hop industry.
Team work can make the dream work. For nearly a decade, Khaled has collaborated with the biggest names in the industry: Kanye West, Jay Z, Rick Ross, Nas, Chris Brown, Nicki Minaj, but he often talks about the breakthrough moment in his career being meeting and developing a relationship with Lil Wayne back in the day while living in Miami. This relationship made room for developing relationships with other artists as well.
Utilize social media as part of your daily hustle. If there’s one person who’s not afraid of the camera, it’s DJ Khaled. DJ Khaled used platforms like Snapchat and Instagram to inspire, motivate, entertain, and also give his audience a more intimate look into his personal life. He grew his fan base with his 10-second posts and became Snapchat King, going on to use his famous slogan “We The Best” and “Another One’ for commercials and other gigs.
Hustlers never ever give up. DJ Khaled showed us what’s it’s like to really believe in yourself. At age 41, his career wasn’t just a walk in the park. He overcame many challenges, took many L’s, but never lost sight of his goal. In an interview with Forbes, Khaled stated, “One challenge I encountered early in my career was to finance my own vision...I overcame by never giving up.” Khaled also mentions staying focused, giving praise to the most high, staying humble and very confident.
With a hustler spirit like DJ Khaled, anything is possible.