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Kanye West to Premiere ‘WAVES’ At MSG For NYFW

Yeezy SZN in effect.

Kevin Winter // Getty Images

UPDATE 3: Tickets for the big show are available now on Kanye's website.

UPDATE 2: SWISH is now WAVES.

UPDATE: It's official. Kanye will premiere both his Yeezy Season 3 collection and Waves at Madison Square Garden next month. Pre-sale is begins tomorrow (January 27) on Ticketmaster at 10 am EST for American Express users, while general pre-sale is on Jan. 28th. General public tickets go on sale on Jan. 29th. For more info, head here.

No stranger to pulling out all stops, Kanye West is going the untraditional route for Waves, and no it’s not another out-of-nowhere album drop. Word online is that Kanye will premiere the album during a Yeezy Season 3 show at Madison Square Garden during New York Fashion Week.

A flyer initially surfaced on Reddit and KanyeToThe purporting that the big premiere will take place on Wave's release date of February 11. Coincidently, it is around this date that New York Fashion Week takes place, beginning Feb. 10 through Feb. 18.

Tickets are currently available for sale in Europe, while another link directs fans to tickets.kanyewest.com. The latter link is live, but currently appears blank. If the speculation is correct, this would be the latest premiere from 'Ye during a Yeezy Season event, after previewing records like “Wolves” and “Fade” at his last pair of shows.

This latest announcement arrives as the world awaits the arrival of Waves, Ye's seventh studio album, which received a tracklist earlier this week.

As if the anticipation wasn't already higher than the sky he once motivated us all to touch, the "Real Friends" rapper told fans today (January 26) that the new album isn't just the "best of all time," but...

Kanye's Waves arrives Feb. 11.

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